Finding the best candidates for your company can take a lot of time and hard work. After all, finding the perfect fit for your business shouldn’t be taken lightly. However, when active recruiting simply isn’t giving us the results we are looking for, passive recruiting might be the next step. With active recruiting, you have candidates sending you their CVs and resumes when job openings are available. On the other hand, passive recruiting consists in looking for candidates who are already working with other companies and that may not have considered other employment alternatives. These are four important aspects to keep in mind when working on passive recruiting campaigns.
Learn What Candidates to Look for
One of the most important aspects of passive recruiting is learning about the kind of candidate you are looking for. For example, look at people who have grown and advanced at their current company. This is a great sign, and you might want to get in touch with them. On the contrary, employees who show stagnation may not be ideal. They might be too comfortable where they are, or their management might question their ability. Either way, consider what kind of role you want to fill, and opt for the most convenient option.
Remember to Talk About Opportunities
Now, when we start contacting candidates, it is important that you remember to talk about opportunities more than compensation. People change jobs for many different reasons, and money isn’t the only one. Remember to discuss your company’s opportunity, your values, and what it has to offer for those joining this community. Let them know what is in for them, and make sure you are offering more than a bigger paycheck.
Make Sure You Have a Pro-Employee Reputation
Having a positive reputation throughout your field can benefit your company greatly. This is particularly true when it comes to passive recruiting, so you want to make sure you work on having a pro-employee reputation. Even when some companies tend to forget, employees are their most valuable asset. Therefore, we need to develop strategies that allow candidates to know we will work on the benefit of their careers hand in hand. This will make it easier for them to leave their current job and take the job opening you are offering. Otherwise, passive candidates will simply refuse to join your team and you will be sent back to square one.
Take Your Time and Don’t Rush the Process
Lastly, one of the most important aspects of passive recruiting is taking the time to contact candidates instead of wanting to rush the process. Remember that you are not simply trying to fill positions available, but looking for talent that will significantly benefit your company. This means that you need to work on developing a relationship of trust between your business and your passive candidates. In the long run, the benefits of networking effectively will give you very positive results.
